Why A-Players Make all the Difference in Business

Are you satisfied with your team’s performance?


Often, a company’s growth is inhibited by the competence of its team. Hiring a team of A-players will solve most of the problems a company has.

Typically, there are three types of players (employees) in business: A-Players, B-Players, and C-Players.

For example, in sales, B-Players meet and/or exceed their sales quotas every month. This is easy to measure and see on a monthly and quarterly basis. C-Players miss their quota and make mistakes. Sometimes this happens because they are new in a position and need additional training and coaching.

A-Players accomplish what B-Players do, but take it to the next level. A-Players perform at a rate 70% higher than the typical B player.

Vistage NYC member and Managing Partner at Milrose Consultants, Dom Chieco says,

“A’s lead by example and operate with an ownership mentality. An A-Player creates cultural opportunities.  In my company, my A-Player drove our core values of improvement and fostering growth by creating accountability among project teams that use metrics which are fair and undeniably accurate. The culture change that resulted was the emergence of higher performing individuals who are now recognized for their efforts. Suddenly, career paths began to emerge. A-Players are humble and ask for feedback and then they internalize the feedback for self-improvement resulting in greater company growth. A’s turn B’s into B+’s and future A’s. Show C’s the exit with velocity.”

The key to business success is hiring  A-Players, and then teaching your A-Players to help your B-Players improve their performance. Employees do better when they feel a sense of fulfillment in the job they’re doing, so by putting the A-Players in positions where they can help their peers succeed, it will naturally give them that ever so important sense of fulfillment.

If you would like a free guide on How to hire a team of A-Players, click here.